When the UK thinks of Argos at Christmas, they think of one thing - TOYS.
So this year, we wanted to pull out all the stops with Connie and Trev. And show people they sell premium products too, such as smoke / coffee machines and wind turbines / hair dryers.
The campaign consisted of a launch film and some funny tens. But also, social bloopers and trippy ASMRGOS films. Beautifully written by Carl Story and shot by the legendary Traktor.
This was accompanied by lots of beautiful press and outdoor, shot by the brilliant James Day.
